COPPER

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Issue 228 • Free Online Magazine

Issue 228 Featured

A Visit to the Marten Loudspeaker Factory in Göteborg, Sweden

A Visit to the Marten Loudspeaker Factory in Göteborg, Sweden

Copper has an exchange program with selected magazines, where we share articles between publications. This one, a look at Swedish loudspeaker manufacturer Marten, is from Germany's FIDELITY magazine.

 

When it’s cold and foggy outside, Sweden doesn’t seem like the ideal place to escape to. But while the weather didn’t change much between Munich and Göteborg, things became clear as clear can be in the warm listening room at Marten.

Marten company visit
The smaller listening area at Marten Audio greeted us right away with a dream setup.


We had seen the Coltrane Supreme Extreme a couple of times already – at HIGH END in Munich, for example, where Marten had prominently placed it as a static exhibit in one of the atriums. The mighty four-column construct had enough presence to visually dominate the cavernous space. When it came to listening, however, we had to settle for a smaller Coltrane model set up in an elaborately treated room nearby. Far from modest, to be sure, but still, we were left wondering what that juggernaut out in the atrium might be capable of.

Marten company visit
Marten Coltrane Supreme Extreme with German distributor Jan Sieveking (for scale).


So far, only those who visited the audio shows in Hong Kong or Tokyo had had the chance to find out, but not too long ago, German Marten distributor Jan Sieveking offered us the opportunity to be the first to experience them right in Göteborg, where these beauties are made, and while we were at it, meet the people who created them. How could we possibly say no?

Marten company visit
Marten has long outgrown its soon-to-be-former headquarters – production was moved to a different building nearby. During our visit, the next move into a larger building was already being planned.


Marten has been making a bit of a splash in recent years, but they’ve actually been around much longer than you’d think: Founded way back in 1998 by Leif Mårten Olofsson (can you spot where the company name comes from?), who’s responsible for the design work, along with his brothers Jörgen Olofsson (CEO) and Lars Olofsson (head of marketing), the company has long been one of the countless micro boutiques that barely anybody has ever heard of. The quality of their loudspeakers – entry-level models at first – and their perseverance were enough to keep the company afloat for some 20 years. In a market that – let’s face it – is quite saturated with speaker brands, that in itself is quite an achievement.

Marten company visit
Left to Right: Leif Mårten Olofsson (Founder) and Jörgen Olofsson (CEO)


Although their market success remained modest at first, it was sufficient for Leif Olofsson to tackle more ambitious designs, which led to the introduction of the Oskar and Parker lines in 2019 and 2020, respectively. The timing couldn’t have been more fortunate, as the curse of COVID turned out to be a blessing in disguise for the little Swedish manufacturer: the brand-new models quickly piqued the interest of a discerning audience with a suddenly renewed interest in at-home activities, and sales went through the roof overnight, prompting the tiny company to grow to what today are some two dozen employees.

Marten company visit
Even the smaller speakers undoubtedly carry all the Marten genes within them.


While lockdown sales peaks were common throughout the hi-fi landscape, they proved to be a flash in the pan for most manufacturers; for Marten, not so. Quite evidently, the quality has always been there, and all that needed to happen to put the brand on the map firmly and permanently was for people to notice them. And people noticed them.

Marten company visit
A Marten Coltrane Quintet in the making.


Sales didn’t just remain stable even after the pandemic; they are steadily rising to this day. The company has long outgrown the original premises, so another building had to be acquired, just a few hundred meters away from the headquarters, which now houses production, freeing up space for development, management and showrooms.

Marten company visit


However, even the enlarged premises have become a bit tight by now and as you’re reading this, Marten is moving once more, now into a single building which, at around 2000 square meters marks a significant increase in available area over the previous total of 1200 square meters.

Marten company visit
The new premises will house everything from management to design to production, now including woodworking.


The increased space requirements are not just due to the company steadily growing, but equally due to Marten’s goal of increasing the level of vertical integration. While the speakers have always been assembled in-house, woodworking had been outsourced to specialized shops across Europe. Some of the space gained will be taken up by a new woodworking machine park featuring an impressively large CNC machine to integrate these processes as well. Having everything done not just “in-house,” but actually under a single roof should make sure that Marten can properly handle all the challenges that current and future growth bring with them.

Marten company visit
At around 2,000 square meters, the new building leaves plenty of room for growth.


I trust you can already tell from what you’ve read so far that Marten is rather particular about the quality of their products. Indeed, when we had the Parker Quintet in for review, we were quite impressed through how much trouble you can go to construct what’s more or less a 2.5-way speaker: Every single woofer has its own low-pass filter with cascading crossover frequencies, bringing the parts count to what you’d expect in a 4-way design!

Marten company visit
Racks full of crossovers with the finest components available (not only Mundorf, but also lots of Duelund Gold)


We had therefore no trouble believing that it takes around one and a half weeks to build the crossover for an even more upmarket Coltrane Quintet. To ensure perfect driver matching, all drivers are burned-in for 100 hours at 60 percent of their rated power handling before the relevant measurements are taken – even the passive radiators. Should there be a defect, drivers are also always replaced in matched pairs.

Marten company visit
Marten doesn’t burden the customer with the lengthy burn-in process – every driver spends 100 hours before being measured and matched with the perfect partner.


As mentioned before, all wooden cabinets are made in Europe, with the carbon cabinetry being sourced from a specialist in Malmö. The wooden panels receive 15 to 17 layers of varnish each, where the wood strips are only matched after the first layer is applied, which makes the wood grain easier to see. As with everything at Marten production, this process takes time: six months pass from receiving the raw materials to a wooden panel being ready to fit.

Marten company visit
Knowing that a seemingly simple item like this takes six months to make gives us a whole new level of appreciation.


It takes little wonder that the Swedes would want to move woodworking into their own premises to ensure they have a close watch over every single step along the process. Not doing things the cheap way is a core part of the company philosophy. At the extreme end, it takes 800 man-hours and, among others, 400 square meters of carbon fiber to make a pair of Coltrane Supreme Extreme.

Marten company visit

Mind-boggling quantities of carbon fiber go into the production of Marten’s flagship loudspeaker.


When it came to listening, we weren’t surprised one bit to find that the folks at Marten are every bit as meticulous about the setups and showrooms as they are about designing and building their speakers. Just like we’ve experienced at HIGH END, the rooms are kitted out to the last square inch with a coherent treatment concept by SMT Acoustics. TechDAS turntables and MSB DACs feed music to the Goldmund pre-/power amp combos that drive the speakers – obviously, only the very best will do. As the most ambitious warm-up-exercise of the year, we got to listen to the Coltrane Quintet Extreme, and were already treated to a performance that blew the question of “could it sound any better?” right out of our minds. Incredible fine detail retrieval should come as no surprise given the driver complement boasting diamond diaphragms for the treble and upper midrange, a seven-inch beryllium mid-woofer, plus a pair of ten-inch aluminum honeycomb woofers.

Marten company visit
Diamond, beryllium, aluminum – the Coltrane Quintet Extreme is moderately sized, but chock-full of only the highest quality ingredients.


What really impressed us, however, was that for all their clarity and texture, they never sounded artificial but rather pulled us right into the music with a perfectly natural liveliness. On a sound stage that extended well beyond the [speakers'] base width, everything that happened on the recording was given equal weight; the Quintet Extremes illuminated every last detail without ever appearing to pay special attention to anything in particular – they just effortlessly made everything happen all at once. It felt like looking through a magnifying glass not into some detail, but at the musical event as a whole. It was fascinating to hear just how different various recordings sounded over the system, no matter how quiet or loud we were playing and no matter what was being played. It should be physically impossible to get better performance from a speaker this size.

Marten company visit
Sources and amplification from TechDAS, MSB, Goldmund and similarly prestigious manufacturers made sure the Coltranes perform at their very best.


Suitably impressed, we were led into an even bigger and more spectacular demo room of some 70 square meters to finally give the Coltrane Supreme Extreme a spin. Looking at the four towers, its fair to ask yourself how in the world you could possibly get a perfectly coherent presentation out of this many drivers across such an area.

Marten company visit
Despite its enormous size, the Marten Coltrane Supreme Extreme is truly pleasing to the eye.


Leif Olofsson is, in fact, obsessed with coherence and timing, which is why he uses exclusively first-order crossovers in his top range. Known for their ideal phase behavior, the shallow 6 dB slopes of such filters require the drivers to be perfectly well-behaved over an extremely wide frequency band, which is precisely why he uses these and no other drivers, as the extreme rigidity of their diaphragms pushes any breakup way out of their respective passbands.

Marten company visit
It is astounding how complex a 6 dB per octave crossover network can be when it’s done the Marten way!


And indeed, the Supreme Extreme presented the music with such ease and effortlessness that we can’t imagine how the current state of technology could yield any better results.

Marten company visit
A room made for the ultimate listening experience, fully acoustically treated by SMT.


Imaging was downright startling, as the size of the soundstage and the positioning of individual instruments communicated a reality clearly at odds with the actual listening room dimensions – on “You Look Good To Me” from the Oscar Peterson Trio, for instance, I’ve never heard a setup dissolve the listening room like this before. At the same time, the massive towers transported the music with such a fine touch that we could have sworn we can detect the mood of the performers – whether they were fresh and in good spirits or slightly worn down from retaking the current passage for the 28th time.

Marten company visit
Only the very best will do: Preamplifier: Goldmund Mimesis Reference | Power amplifiers: Goldmund Telos 4800 | Streamer: Antipodes Oladra | DAC: MSB Cascade | Turntable: TechDAS 3 | Tonearm: Reed 5T | Cartridge: DS Audio Grand Master EX


They revealed everything we thought could possibly be captured on a recording and then some and never lied about the quality of the recording. At the same time, however, they never judged – whether it was Mahler’s “Symphony of The Thousand” or “Bitter Blood” by the Revolutionaires, the Coltrane Supreme Extreme picked us up and took us straight into the music, to a place where we weren’t just listening, but truly touched.

marten-company-visit-59


Well, just like all good things, this too had to end eventually. Given how eye-wateringly expensive such an ultra-high-end setup is, it’s clear that mere mortals like us can, at best, only have experiences like these as guests from time to time, so we’re glad to have been in that position. But hey, there’s a silver streak: The smaller Parker and Oskar lines are built with the same obsessive mindset and offer more than just a faint taste of what we heard in Göteborg.

Marten company visit

Here’s a non-exhaustive sample of demo tracks we enjoyed during our listening sessions:

William Stuckey – The First Time
Queen – Cool Cat (Remaster 2011)
Ezra Collective – God Gave Me Feet For Dancing
Baxter Dury – I’m Not Your Dog
George Benson – Love X Love
The Revolutionaires – Bitter Blood
Khruangbin – Texas Sun
Lupe Fiasco – Kick, Push
Johnny Cash – Redemption Song
Omar – Golden Brown
The Oscar Peterson Trio – You Look Good To Me
Air – Le Soleil Est Pres De Moi
Roy Ayers – Everybody Loves The Sunshine
Bobby Oroza – Should I Take You Home
Charles – Living Without Love
Carole King – It’s Too Late
Roy Ayers – Searching
Thee Sacred Souls – Live For You
Petula Clark – Downtown
Roberta Flack – The First Time Ever I Saw Your Face
Trio – Sunday You Need Love Monday Be Alone
The Clash – The Guns Of Brixton
Kae Tempest – Don’t You Ever
Santana – Dawn / Go Within
Sleaford Mods – Force 10 From Navarone
Bill Laswell – Enharmonic

www.marten.se
www.sieveking-sound.de

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A Visit to the Marten Loudspeaker Factory in Göteborg, Sweden

A Visit to the Marten Loudspeaker Factory in Göteborg, Sweden

Copper has an exchange program with selected magazines, where we share articles between publications. This one, a look at Swedish loudspeaker manufacturer Marten, is from Germany's FIDELITY magazine.

 

When it’s cold and foggy outside, Sweden doesn’t seem like the ideal place to escape to. But while the weather didn’t change much between Munich and Göteborg, things became clear as clear can be in the warm listening room at Marten.

Marten company visit
The smaller listening area at Marten Audio greeted us right away with a dream setup.


We had seen the Coltrane Supreme Extreme a couple of times already – at HIGH END in Munich, for example, where Marten had prominently placed it as a static exhibit in one of the atriums. The mighty four-column construct had enough presence to visually dominate the cavernous space. When it came to listening, however, we had to settle for a smaller Coltrane model set up in an elaborately treated room nearby. Far from modest, to be sure, but still, we were left wondering what that juggernaut out in the atrium might be capable of.

Marten company visit
Marten Coltrane Supreme Extreme with German distributor Jan Sieveking (for scale).


So far, only those who visited the audio shows in Hong Kong or Tokyo had had the chance to find out, but not too long ago, German Marten distributor Jan Sieveking offered us the opportunity to be the first to experience them right in Göteborg, where these beauties are made, and while we were at it, meet the people who created them. How could we possibly say no?

Marten company visit
Marten has long outgrown its soon-to-be-former headquarters – production was moved to a different building nearby. During our visit, the next move into a larger building was already being planned.


Marten has been making a bit of a splash in recent years, but they’ve actually been around much longer than you’d think: Founded way back in 1998 by Leif Mårten Olofsson (can you spot where the company name comes from?), who’s responsible for the design work, along with his brothers Jörgen Olofsson (CEO) and Lars Olofsson (head of marketing), the company has long been one of the countless micro boutiques that barely anybody has ever heard of. The quality of their loudspeakers – entry-level models at first – and their perseverance were enough to keep the company afloat for some 20 years. In a market that – let’s face it – is quite saturated with speaker brands, that in itself is quite an achievement.

Marten company visit
Left to Right: Leif Mårten Olofsson (Founder) and Jörgen Olofsson (CEO)


Although their market success remained modest at first, it was sufficient for Leif Olofsson to tackle more ambitious designs, which led to the introduction of the Oskar and Parker lines in 2019 and 2020, respectively. The timing couldn’t have been more fortunate, as the curse of COVID turned out to be a blessing in disguise for the little Swedish manufacturer: the brand-new models quickly piqued the interest of a discerning audience with a suddenly renewed interest in at-home activities, and sales went through the roof overnight, prompting the tiny company to grow to what today are some two dozen employees.

Marten company visit
Even the smaller speakers undoubtedly carry all the Marten genes within them.


While lockdown sales peaks were common throughout the hi-fi landscape, they proved to be a flash in the pan for most manufacturers; for Marten, not so. Quite evidently, the quality has always been there, and all that needed to happen to put the brand on the map firmly and permanently was for people to notice them. And people noticed them.

Marten company visit
A Marten Coltrane Quintet in the making.


Sales didn’t just remain stable even after the pandemic; they are steadily rising to this day. The company has long outgrown the original premises, so another building had to be acquired, just a few hundred meters away from the headquarters, which now houses production, freeing up space for development, management and showrooms.

Marten company visit


However, even the enlarged premises have become a bit tight by now and as you’re reading this, Marten is moving once more, now into a single building which, at around 2000 square meters marks a significant increase in available area over the previous total of 1200 square meters.

Marten company visit
The new premises will house everything from management to design to production, now including woodworking.


The increased space requirements are not just due to the company steadily growing, but equally due to Marten’s goal of increasing the level of vertical integration. While the speakers have always been assembled in-house, woodworking had been outsourced to specialized shops across Europe. Some of the space gained will be taken up by a new woodworking machine park featuring an impressively large CNC machine to integrate these processes as well. Having everything done not just “in-house,” but actually under a single roof should make sure that Marten can properly handle all the challenges that current and future growth bring with them.

Marten company visit
At around 2,000 square meters, the new building leaves plenty of room for growth.


I trust you can already tell from what you’ve read so far that Marten is rather particular about the quality of their products. Indeed, when we had the Parker Quintet in for review, we were quite impressed through how much trouble you can go to construct what’s more or less a 2.5-way speaker: Every single woofer has its own low-pass filter with cascading crossover frequencies, bringing the parts count to what you’d expect in a 4-way design!

Marten company visit
Racks full of crossovers with the finest components available (not only Mundorf, but also lots of Duelund Gold)


We had therefore no trouble believing that it takes around one and a half weeks to build the crossover for an even more upmarket Coltrane Quintet. To ensure perfect driver matching, all drivers are burned-in for 100 hours at 60 percent of their rated power handling before the relevant measurements are taken – even the passive radiators. Should there be a defect, drivers are also always replaced in matched pairs.

Marten company visit
Marten doesn’t burden the customer with the lengthy burn-in process – every driver spends 100 hours before being measured and matched with the perfect partner.


As mentioned before, all wooden cabinets are made in Europe, with the carbon cabinetry being sourced from a specialist in Malmö. The wooden panels receive 15 to 17 layers of varnish each, where the wood strips are only matched after the first layer is applied, which makes the wood grain easier to see. As with everything at Marten production, this process takes time: six months pass from receiving the raw materials to a wooden panel being ready to fit.

Marten company visit
Knowing that a seemingly simple item like this takes six months to make gives us a whole new level of appreciation.


It takes little wonder that the Swedes would want to move woodworking into their own premises to ensure they have a close watch over every single step along the process. Not doing things the cheap way is a core part of the company philosophy. At the extreme end, it takes 800 man-hours and, among others, 400 square meters of carbon fiber to make a pair of Coltrane Supreme Extreme.

Marten company visit

Mind-boggling quantities of carbon fiber go into the production of Marten’s flagship loudspeaker.


When it came to listening, we weren’t surprised one bit to find that the folks at Marten are every bit as meticulous about the setups and showrooms as they are about designing and building their speakers. Just like we’ve experienced at HIGH END, the rooms are kitted out to the last square inch with a coherent treatment concept by SMT Acoustics. TechDAS turntables and MSB DACs feed music to the Goldmund pre-/power amp combos that drive the speakers – obviously, only the very best will do. As the most ambitious warm-up-exercise of the year, we got to listen to the Coltrane Quintet Extreme, and were already treated to a performance that blew the question of “could it sound any better?” right out of our minds. Incredible fine detail retrieval should come as no surprise given the driver complement boasting diamond diaphragms for the treble and upper midrange, a seven-inch beryllium mid-woofer, plus a pair of ten-inch aluminum honeycomb woofers.

Marten company visit
Diamond, beryllium, aluminum – the Coltrane Quintet Extreme is moderately sized, but chock-full of only the highest quality ingredients.


What really impressed us, however, was that for all their clarity and texture, they never sounded artificial but rather pulled us right into the music with a perfectly natural liveliness. On a sound stage that extended well beyond the [speakers'] base width, everything that happened on the recording was given equal weight; the Quintet Extremes illuminated every last detail without ever appearing to pay special attention to anything in particular – they just effortlessly made everything happen all at once. It felt like looking through a magnifying glass not into some detail, but at the musical event as a whole. It was fascinating to hear just how different various recordings sounded over the system, no matter how quiet or loud we were playing and no matter what was being played. It should be physically impossible to get better performance from a speaker this size.

Marten company visit
Sources and amplification from TechDAS, MSB, Goldmund and similarly prestigious manufacturers made sure the Coltranes perform at their very best.


Suitably impressed, we were led into an even bigger and more spectacular demo room of some 70 square meters to finally give the Coltrane Supreme Extreme a spin. Looking at the four towers, its fair to ask yourself how in the world you could possibly get a perfectly coherent presentation out of this many drivers across such an area.

Marten company visit
Despite its enormous size, the Marten Coltrane Supreme Extreme is truly pleasing to the eye.


Leif Olofsson is, in fact, obsessed with coherence and timing, which is why he uses exclusively first-order crossovers in his top range. Known for their ideal phase behavior, the shallow 6 dB slopes of such filters require the drivers to be perfectly well-behaved over an extremely wide frequency band, which is precisely why he uses these and no other drivers, as the extreme rigidity of their diaphragms pushes any breakup way out of their respective passbands.

Marten company visit
It is astounding how complex a 6 dB per octave crossover network can be when it’s done the Marten way!


And indeed, the Supreme Extreme presented the music with such ease and effortlessness that we can’t imagine how the current state of technology could yield any better results.

Marten company visit
A room made for the ultimate listening experience, fully acoustically treated by SMT.


Imaging was downright startling, as the size of the soundstage and the positioning of individual instruments communicated a reality clearly at odds with the actual listening room dimensions – on “You Look Good To Me” from the Oscar Peterson Trio, for instance, I’ve never heard a setup dissolve the listening room like this before. At the same time, the massive towers transported the music with such a fine touch that we could have sworn we can detect the mood of the performers – whether they were fresh and in good spirits or slightly worn down from retaking the current passage for the 28th time.

Marten company visit
Only the very best will do: Preamplifier: Goldmund Mimesis Reference | Power amplifiers: Goldmund Telos 4800 | Streamer: Antipodes Oladra | DAC: MSB Cascade | Turntable: TechDAS 3 | Tonearm: Reed 5T | Cartridge: DS Audio Grand Master EX


They revealed everything we thought could possibly be captured on a recording and then some and never lied about the quality of the recording. At the same time, however, they never judged – whether it was Mahler’s “Symphony of The Thousand” or “Bitter Blood” by the Revolutionaires, the Coltrane Supreme Extreme picked us up and took us straight into the music, to a place where we weren’t just listening, but truly touched.

marten-company-visit-59


Well, just like all good things, this too had to end eventually. Given how eye-wateringly expensive such an ultra-high-end setup is, it’s clear that mere mortals like us can, at best, only have experiences like these as guests from time to time, so we’re glad to have been in that position. But hey, there’s a silver streak: The smaller Parker and Oskar lines are built with the same obsessive mindset and offer more than just a faint taste of what we heard in Göteborg.

Marten company visit

Here’s a non-exhaustive sample of demo tracks we enjoyed during our listening sessions:

William Stuckey – The First Time
Queen – Cool Cat (Remaster 2011)
Ezra Collective – God Gave Me Feet For Dancing
Baxter Dury – I’m Not Your Dog
George Benson – Love X Love
The Revolutionaires – Bitter Blood
Khruangbin – Texas Sun
Lupe Fiasco – Kick, Push
Johnny Cash – Redemption Song
Omar – Golden Brown
The Oscar Peterson Trio – You Look Good To Me
Air – Le Soleil Est Pres De Moi
Roy Ayers – Everybody Loves The Sunshine
Bobby Oroza – Should I Take You Home
Charles – Living Without Love
Carole King – It’s Too Late
Roy Ayers – Searching
Thee Sacred Souls – Live For You
Petula Clark – Downtown
Roberta Flack – The First Time Ever I Saw Your Face
Trio – Sunday You Need Love Monday Be Alone
The Clash – The Guns Of Brixton
Kae Tempest – Don’t You Ever
Santana – Dawn / Go Within
Sleaford Mods – Force 10 From Navarone
Bill Laswell – Enharmonic

www.marten.se
www.sieveking-sound.de

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