When wrong is right

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When wrong is right

Sometimes, being “wrong” sounds better. That was a tough pill to swallow when I fist started out on this audio journey. I’d spend hours chasing distortion figures only to sometimes discover that the lower the distortion numbers, the worse it sounded.

What the heck?

The lesson was simple, but not easy: perfection on paper isn’t perfection in the room. And sometimes, what measures “wrong” might actually feel right—because music isn’t math. It’s memory. Emotion. Resonance.

So yes, we measure. Of course we do. But we listen harder. Because in the end, our ears don’t lie. The graph just hasn’t caught up yet.

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Paul McGowan

Founder & CEO

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