Selling Corvettes

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In yesterday's post I pointed you to Brad's article about having passion for high-end audio and how many high-end dealers seem to be missing the passion. He used selling Corvettes as an example.

I got a lot of feedback on that one - from customers and dealers reminding me of the other side of the coin - all the dealers that remain passionate. And I am reminded there are plenty. Thank you.

We're not selling Corvettes here, instead we're working on bringing better sound to the world and enriching people's lives with good music.

The more passion we can inspire, the more passionate people we can engage, the better for the world.

But I'll bet a ride in a Corvette would be cool.

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Paul McGowan

Founder & CEO

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