The great deception

Prev Next

One of our best assets is community; our worldwide treasure built over the last four decades.

Through community we learn and grow together.

Since the introduction of DirectStream, a DAC based on an upgradeable platform we can email, we've discovered yet another benefit to community. Shared experience. With thousands of units in the field we get a wide swath of opinion when we release new firmware.

What's fascinating is the consistency of that opinion. We can make the smallest of changes to firmware—changes that even our engineering department shakes their head at—and get back hundreds of near identical feedback from disparate listeners around the world.

The critics of high end audio would suggest we labor under a great deception. That what we think we hear we really don't. They believe this because what we hear they do not, and to make matters worse, fail to explain the mechanisms of change. In their worldview, the tiniest of changes we make cannot have an impact on sound quality. Cannot! Therefore, it must be part of the great deception foisted upon a group of poor and unsuspecting people.

What theory might these believers in conspiracy apply to explain how hundreds of disconnected individuals can come to the same conclusions at the same time, merely through their ears? I am certain they will have one.

It just boggles my mind at the creativity of deniers and conspiracy pundits. And not just in audio.

Boggles it.

Back to blog
Paul McGowan

Founder & CEO

Never miss a post


Related Posts

1 of 2