How to explain the high-end

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"The justification for a great music system is the same as for a great instrument: It makes possible a musical experience that cannot be duplicated by lesser means" My friend Jim McCullough who owns the Cello brand sent me that quote which reflect the philosophy his company and its products are based on. To date I don't think I've read a moresuccinctexplanation of why buy high-end and what's in it for you. We all understand that somewhere in the marketplace there's always something better if you can just find it. Bringing the benefits of great musical performances into your home is something most of us cherish when we do find it. Thanks to Jim for sharing that great thought.
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Paul McGowan

Founder & CEO

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