Prev Next


What's the old saying about risks vs. rewards?

Here we are worried about when to plant tomatoes. Too early and we risk the frost killing them. Too late and we have a weak crop. Get it just right and life's good. Do nothing and no chance of tomatoes.

There are always risks to stepping outside our comfort zone: taking the plunge for new speakers, choosing a new album of an unknown artist, trying that tweak that seems nuts.

For some, the risk of risk seems so daunting as to lock them into taking zero action at all. And I feel that's a shame.

If the worst that happens is a missed opportunity or a wrong choice, that seems to me to be a small price to pay relative to having something wonderful happen.

But, that's just me.

Back to blog
Paul McGowan

Founder & CEO

Never miss a post


Related Posts