Dammed if you do, dammed if…

February 25, 2020
 by Paul McGowan

PS Audio has always prided itself on building high value musically honest products. We pore thousands of hours into squeezing out every last drop of performance possible in our products, and we’re proud as punch that they are affordable and accessible to folks.

So, it’s always a bit disheartening when someone reaches out to me complaining about our “astronomically high prices”. They will point to examples of 800 watt per channel power amplifiers on Amazon for $150 as evidence of our sins against the free marketplace. “If these guys can make one for $150, why is yours so much more?”

What a fascinating world we live in. On the good side, we now have the ability to make our views known and felt throughout the public space. Doesn’t matter what makes sense, what the truth is, or what our reference points are. And the bad side? It’s the same as the good side.

I think what’s missing is a bit of perspective. It’s perhaps far too easy and tempting to grab facts and figures and form opinions without regard to reference. For example, are you aware there’s a 99.26% correlation between the divorce rate in Maine and margarine consumption? Or, I don’t suppose you knew there’s a 95% correlation between the number of people who drowned after falling out of a fishing boat and the marriage rate in Kentucky.

Do these correlations mean something? Of course not. They’re just a few examples of how two pieces of data can be tied together to form a false truth.

We can tie in any sets of facts to each other whether or not they make sense to do so.

That still doesn’t get us close to the truth.

ht. to Seth Godin for this riff

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